The Market for Fake Reviews

References

• Ananthakrishnan U, Li B, Smith M (2020) A tangled web: Should online review portals display fraudulent reviews? Inform. Systems Res. 31(3):950–971.Link, Google Scholar
• Cabral L, Hortacsu A (2010) The dynamics of seller reputation: Evidence from eBay. J. Indust. Econom. 58(1):54–78.Crossref, Google Scholar
• Chevalier J, Goolsbee A (2003) Measuring Prices and Price Competition Online: Amazon.com and BarnesandNoble.com. Quant. Marketing Econom. 1(2):203–222.Crossref, Google Scholar
• Chiou L, Tucker C (2018). Fake news and advertising on social media: A study of the anti-vaccination movement. NBER Working Paper No. 22952, National Bureau of Economic Research, Cambridge, MA.Google Scholar
• Dellarocas C (2006) Strategic manipulation of internet opinion forums: Implications for consumers and firms. Management Sci. 52(10):1577–1593.Link, Google Scholar
• Einav L, Farronato C, Levin J (2016) Peer-to-peer markets. Annual Rev. Econom. 8(1):615–635.Crossref, Google Scholar
• Glazer J, Herrera H, Perry M (2021) Fake reviews. Econom. J.Google Scholar
• Gordon B, Jerath K, Katona Z, Narayanan S, Shin J, Wilbur K (2021) Inefficiencies in digital advertising markets. J. Marketing 85(1):7–25.Crossref, Google Scholar
• He S, Hollenbeck B (2021) Sales and rank on amazon.com. Preprint, submitted January 20, https://dx.doi.org/10.2139/ssrn.3728281.Google Scholar
• Hollenbeck B (2018) Online reputation mechanisms and the decreasing value of chain affiliation. J. Marketing Res. 55(5):636–654.Crossref, Google Scholar
• Hollenbeck B, Moorthy S, Proserpio D (2019) Advertising strategy in the presence of reviews: An empirical analysis. Marketing Sci. 38(5):793–811.Link, Google Scholar
• Li X, Bresnahan TF, Yin P-L (2016) Paying incumbents and customers to enter an industry: Buying downloads. Preprint, submitted September 7, https://dx.doi.org/10.2139/ssrn.2834564.Google Scholar
• Luca M, Zervas G (2016) Fake it till you make it: Reputation, competition, and Yelp review fraud. Management Sci. 62(12):3412–3427.Link, Google Scholar
• Mayzlin D, Dover Y, Chevalier J (2014) Promotional reviews: An empirical investigation of online review manipulation. Amer. Econom. Rev. 104:2421–2455.Crossref, Google Scholar
• Milgrom P, Roberts J (1986) Prices and advertising signals of product quality. J. Political Econom. 94(4):297–310.Crossref, Google Scholar
• Nelson P (1970) Information and consumer behavior. J. Political Econom. 78(2):311–329.Crossref, Google Scholar
• Nosko C, Tadelis S (2015). The limits of reputation in platform markets: An empirical analysis and field experiment. NBER Working Paper 20830, National Bureau of Economic Research, Cambridge, MA.Google Scholar
• Proserpio D, Zervas G (2016) Online reputation management: Estimating the impact of management responses on consumer reviews. Marketing Sci. 36(5):645–665.Link, Google Scholar
• Rao A (2021) Deceptive claims using fake news marketing: The impact on consumers. J. Marketing Res., ePub ahead of print August 4, https://doi.org/10.1177%2F00222437211039804.Crossref, Google Scholar
• Rao A, Wang E (2017) Demand for “healthy” products: False claims and FTC regulation. J. Marketing Res. 54:968–989.Crossref, Google Scholar
• Rhodes A, Wilson CM (2018) False advertising. RAND J. Econom. 49(2):348–369.Crossref, Google Scholar
• Rosenbaum PR, Rubin DB (1983) The central role of the propensity score in observational studies for causal effects. Biometrika 70(1):41–55.Crossref, Google Scholar
• Tadelis S (2016) Reputation and feedback systems in online platform markets. Annual Rev. Econom. 8(1):321–340.Crossref, Google Scholar
• Wilbur K, Zhu Y (2009) Click fraud. Marketing Sci. 28(2):293–308.Link, Google Scholar
• Wu Y, Geylani T (2020) Regulating deceptive advertising: False claims and skeptical consumers. Marketing Sci. 39(4):788–806.Link, Google Scholar
• Yasui Y (2020) Controlling fake reviews. MPRA Paper 108177, University of Munich, Germany.Google Scholar