Pricing Prototypical Products
Published Online:26 Jul 2013https://doi.org/10.1287/mksc.2013.0793
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mksc.2013.0793-sm-ec.pdf (201 KB)
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Volume 32, Issue 5
September-October 2013
Pages 679-826
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- Received:March 26, 2012
- Accepted:March 22, 2013
- Published Online:July 26, 2013
Copyright © 2013, INFORMS
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