Strategic Loyalty Reward in Dynamic Price Discrimination
Published Online:7 Mar 2014https://doi.org/10.1287/mksc.2013.0840
Supplemental Material
mksc.2013.0840-sm.pdf (245 KB)
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Volume 33, Issue 5
September-October 2014
Pages 621-762
Article Information
Supplemental Material
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Information
- Received:January 31, 2012
- Accepted:November 17, 2013
- Published Online:March 07, 2014
Copyright © 2014, INFORMS
Cite as
Bernard Caillaud, Romain De Nijs (2014) Strategic Loyalty Reward in Dynamic Price Discrimination. Marketing Science 33(5):725-742.
https://doi.org/10.1287/mksc.2013.0840
Keywords
