Why Do Salespeople Spend So Much Time Lobbying for Low Prices?
Published Online:8 May 2014https://doi.org/10.1287/mksc.2014.0856
Supplemental Material
mksc.2014.0856-sm.pdf (524 KB)
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Volume 33, Issue 6
November-December 2014
Pages 763-884
Article Information
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- Received:June 06, 2012
- Accepted:February 26, 2014
- Published Online:May 08, 2014
Copyright © 2014, INFORMS
Cite as
Duncan Simester, Juanjuan Zhang (2014) Why Do Salespeople Spend So Much Time Lobbying for Low Prices?. Marketing Science 33(6):796-808.
https://doi.org/10.1287/mksc.2014.0856
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