Online Content Pricing: Purchase and Rental Markets
Published Online:19 Mar 2015https://doi.org/10.1287/mksc.2014.0896
Supplemental Material
mksc.2014.0896-sm-onlineappendix.pdf (300 KB)
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Volume 34, Issue 3
May-June 2015
Pages 309-472
Article Information
Supplemental Material
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Information
- Received:January 25, 2013
- Accepted:October 10, 2014
- Published Online:March 19, 2015
Copyright © 2015, INFORMS
Cite as
Anita Rao (2015) Online Content Pricing: Purchase and Rental Markets. Marketing Science 34(3):430-451.
https://doi.org/10.1287/mksc.2014.0896
Keywords
