Word of Mouth, Observed Adoptions, and Anime-Watching Decisions: The Role of the Personal vs. the Community Network

• Mina Ameri

  Corresponding Author

  Mina Ameri

  https://orcid.org/0000-0002-1280-8838

  Katz Graduate School of Business, University of Pittsburgh, Pittsburgh, Pennsylvania 15260;

  Search for more papers by this author

  ,
• Elisabeth Honka

  Corresponding Author

  Elisabeth Honka

  https://orcid.org/0000-0003-0435-4220

  Anderson School of Management, University of California, Los Angeles, Los Angeles, California 90095;

  Search for more papers by this author

  ,
• Ying Xie

  Corresponding Author

  Ying Xie

  Naveen Jindal School of Management, University of Texas at Dallas, Richardson, Texas 75080

  Search for more papers by this author