Research Articles

Skimming from the Bottom: Empirical Evidence of Adverse Selection When Poaching Customers

Pages:543–566

Published Online:July 17, 2019

https://doi.org/10.1287/mksc.2018.1134

Word of Mouth, Observed Adoptions, and Anime-Watching Decisions: The Role of the Personal vs. the Community Network

Pages:567–583

Published Online:July 12, 2019

https://doi.org/10.1287/mksc.2019.1155

Learning in Online Advertising

Pages:584–608

Published Online:July 8, 2019

https://doi.org/10.1287/mksc.2019.1154

Search and Learning at a Daily Deals Website

Pages:609–642

Published Online:July 8, 2019

https://doi.org/10.1287/mksc.2019.1156

Lead Offer Spillovers

Pages:643–668

Published Online:July 12, 2019

https://doi.org/10.1287/mksc.2019.1161

Product Line Design Under Preference Uncertainty Using Aggregate Consumer Data

Pages:669–689

Published Online:July 12, 2019

https://doi.org/10.1287/mksc.2019.1160

Inference for Product Competition and Separable Demand

Pages:690–710

Published Online:July 8, 2019

https://doi.org/10.1287/mksc.2019.1159

Using Conditional Restricted Boltzmann Machines to Model Complex Consumer Shopping Patterns

Pages:711–727

Published Online:July 12, 2019

https://doi.org/10.1287/mksc.2019.1162

Focus On Authors

Editorial Board

Free Access
Editorial Board

Pages:ii–ii

Published Online:August 6, 2019

https://doi.org/10.1287/mksc.2019.eb.v38n4

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