Frontiers: The Intended and Unintended Consequences of Privacy Regulation for Consumer Marketing

• Jean-Pierre Dubé

  Corresponding Author

  Jean-Pierre Dubé

  [email protected]

  https://orcid.org/0000-0002-6488-9158

  University of Chicago, Chicago, Illinois 60637

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  ,
• John G. Lynch

  John G. Lynch

  [email protected]

  University of Colorado Boulder, Boulder, Colorado 80309

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  ,
• Dirk Bergemann

  Dirk Bergemann

  [email protected]

  Yale University, New Haven, Connecticut 06520

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  ,
• Mert Demirer

  Mert Demirer

  [email protected]

  Massachusetts Institute of Technology, Cambridge, Massachusetts 02139

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  ,
• Avi Goldfarb

  Avi Goldfarb

  [email protected]

  https://orcid.org/0000-0002-8919-5814

  University of Toronto, Toronto, Ontario M5S 1A1, Canada

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  ,
• Garrett Johnson

  Garrett Johnson

  [email protected]

  https://orcid.org/0000-0002-8202-5855

  Boston University, Boston, Massachusetts 02215

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  ,
• Anja Lambrecht

  Anja Lambrecht

  [email protected]

  https://orcid.org/0000-0001-6766-1602

  London Business School, London NW1 4SA, United Kingdom

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  ,
• Tesary Lin

  Tesary Lin

  [email protected]

  https://orcid.org/0000-0002-1243-6149

  Boston University, Boston, Massachusetts 02215

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  ,
• Anna Tuchman

  Anna Tuchman

  [email protected]

  https://orcid.org/0000-0003-1345-184X

  Northwestern University, Evanston, Illinois 60208

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  ,
• Catherine Tucker

  Catherine Tucker

  [email protected]

  https://orcid.org/0000-0002-1847-4832

  Massachusetts Institute of Technology, Cambridge, Massachusetts 02139

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