Using Stretch Goals for Idea Generation Among Employees: One Size Does Not Fit All!

• Saeedeh Ahmadi

  Corresponding Author

  Saeedeh Ahmadi

  [email protected]

  https://orcid.org/0000-0002-0074-3838

  Amsterdam Business School, University of Amsterdam, 1018 TV Amsterdam, Netherlands;

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  ,
• Justin J. P. Jansen

  Justin J. P. Jansen

  [email protected]

  Rotterdam School of Management, Erasmus University Rotterdam, 3062 PA Rotterdam, Netherlands;

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  ,
• J. P. Eggers

  J. P. Eggers

  [email protected]

  https://orcid.org/0000-0003-3344-1155

  Stern School of Business, New York University, New York, New York 10012

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