Implications of Channel Structure for Leasing or Selling Durable Goods
Published Online:12 Jan 2009https://doi.org/10.1287/mksc.1080.0458
Supplemental Material
mksc.1080.0458-sm-techappendix.pdf (110 KB)
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Volume 28, Issue 5
September-October 2009
Pages 809-1007
Article Information
Supplemental Material
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Information
- Received:January 25, 2007
- Accepted:July 23, 2008
- Published Online:January 12, 2009
Copyright © 2009, INFORMS
Cite as
Sreekumar R. Bhaskaran, Stephen M. Gilbert, (2009) Implications of Channel Structure for Leasing or Selling Durable Goods. Marketing Science 28(5):918-934.
https://doi.org/10.1287/mksc.1080.0458
Keywords
