A Theoretical Analysis of the Lean Start-up Method

• Onesun Steve Yoo

  Corresponding Author

  Onesun Steve Yoo

  [email protected]

  https://orcid.org/0000-0002-5270-7011

  aUCL School of Management, University College London, London E14 5AB, United Kingdom;

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• Tingliang Huang

  Tingliang Huang

  [email protected]

  https://orcid.org/0000-0003-1482-5348

  Business Analytics Department, Carroll School of Management, Boston College, Chestnut Hill, Massachusetts 02467

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• Kenan Arifoğlu

  Kenan Arifoğlu

  [email protected]

  https://orcid.org/0000-0003-2191-4031

  UCL School of Management, University College London, London E14 5AB, United Kingdom;

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