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Available Issues

April 10, 2013 - May 11, 2026

Available Issues

April 10, 2013 - May 11, 2026

The Forecaster's Dilemma

Pages:123–147

Published Online:May 1, 1995

https://doi.org/10.1287/mksc.14.2.123

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Flexibility in Consumer Purchasing for Uncertain Future Tastes

Pages:148–165

Published Online:May 1, 1995

https://doi.org/10.1287/mksc.14.2.148

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Signalling Price Image Using Advertised Prices

Pages:166–188

Published Online:May 1, 1995

https://doi.org/10.1287/mksc.14.2.166

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Has Power Shifted in the Grocery Channel?

Pages:189–223

Published Online:May 1, 1995

https://doi.org/10.1287/mksc.14.2.189

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Product and Price Competition in a Two-Dimensional Vertical Differentiation Model

Pages:224–249

Published Online:May 1, 1995

https://doi.org/10.1287/mksc.14.2.224

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A Relatively Unbiased Measure of Discrimination Ability in Product Design: An Addendum to Buchanan and Henderson (1992)

Pages:250–252

Published Online:May 1, 1995

https://doi.org/10.1287/mksc.14.2.250

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