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Available Issues

April 10, 2013 - May 11, 2026

Available Issues

April 10, 2013 - May 11, 2026

Three-Way Multivariate Conjoint Analysis

Pages:323–350

Published Online:November 1, 1982

https://doi.org/10.1287/mksc.1.4.323

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Effects of Usage and Name on Perceptions of New Products

Pages:351–370

Published Online:November 1, 1982

https://doi.org/10.1287/mksc.1.4.351

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Free Access
Technical Note—A Note on Optimal Strategic Pricing of Technological Innovations

Pages:371–378

Published Online:November 1, 1982

https://doi.org/10.1287/mksc.1.4.371

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Free Access
Technical Note—The Effect of Grouping Continuous Variables on Correlation Coefficients

Pages:379–389

Published Online:November 1, 1982

https://doi.org/10.1287/mksc.1.4.379

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