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Available Issues

April 10, 2013 - July 10, 2026

Available Issues

April 10, 2013 - July 10, 2026

Editorial

Free Access
Editorial

Pages:iii–v

Published Online:February 1, 2001

https://doi.org/10.1287/mksc.20.1.iii

Research Article

The Category-Demand Effects of Price Promotions

Pages:1–22

Published Online:February 1, 2001

https://doi.org/10.1287/mksc.20.1.1.10197

Preview Abstract
Individual Marketing with Imperfect Targetability

Pages:23–41

Published Online:February 1, 2001

https://doi.org/10.1287/mksc.20.1.23.10201

Preview Abstract
Competitive Pricing Behavior in the Auto Market: A Structural Analysis

Pages:42–60

Published Online:February 1, 2001

https://doi.org/10.1287/mksc.20.1.42.10196

Preview Abstract
Equilibrium Price Communication and Unadvertised Specials by Competing Supermarkets

Pages:61–81

Published Online:February 1, 2001

https://doi.org/10.1287/mksc.20.1.61.10199

Preview Abstract
Customer Referral Management: Optimal Reward Programs

Pages:82–95

Published Online:February 1, 2001

https://doi.org/10.1287/mksc.20.1.82.10195

Preview Abstract

Focus on Authors

Focus on Authors

Pages:96–97

Published Online:February 1, 2001

https://doi.org/10.1287/mksc.20.1.96.10200

Research Article

Ad Hoc Reviewers

Pages:98–98

Published Online:February 1, 2001

https://doi.org/10.1287/mksc.20.1.98.10198

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