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Available Issues

April 10, 2013 - May 11, 2026

Available Issues

April 10, 2013 - May 11, 2026

Editorial

Free Access
Editorial—Are Consumers Rational? Experimental Evidence?

Pages:1–7

Published Online:January 1, 2006

https://doi.org/10.1287/mksc.1060.0196

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Original Articles

Setting Quality Expectations When Entering a Market: What Should the Promise Be?

Pages:8–24

Published Online:January 1, 2006

https://doi.org/10.1287/mksc.1050.0122

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An Empirical Model of Optimal Dynamic Product Launch and Exit Under Demand Uncertainty

Pages:25–50

Published Online:January 1, 2006

https://doi.org/10.1287/mksc.1050.0140

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An Empirical Study of the Impact of Nonlinear Shipping and Handling Fees on Purchase Incidence and Expenditure Decisions

Pages:51–64

Published Online:January 1, 2006

https://doi.org/10.1287/mksc.1050.0150

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How to Compute Optimal Catalog Mailing Decisions

Pages:65–74

Published Online:January 1, 2006

https://doi.org/10.1287/mksc.1050.0136

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Understanding Store-Brand Purchase Behavior Across Categories

Pages:75–90

Published Online:January 1, 2006

https://doi.org/10.1287/mksc.1050.0151

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Benefits of Channel Discord in the Sale of Durable Goods

Pages:91–96

Published Online:January 1, 2006

https://doi.org/10.1287/mksc.1050.0143

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Research Note—The Benefits of Personalized Pricing in a Channel

Pages:97–105

Published Online:January 1, 2006

https://doi.org/10.1287/mksc.1050.0120

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Focus on Authors

Free Access
Focus on Authors

Pages:106–107

Published Online:January 1, 2006

https://doi.org/10.1287/mksc.1060.0197

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