Practice Prize Report

Practice Prize Report: The 2016 ISMS Gary Lilien Practice Prize Competition

Pages:685–687

Published Online:October 18, 2018

https://doi.org/10.1287/mksc.2018.1130

Research Articles

Channels of Impact: User Reviews When Quality Is Dynamic and Managers Respond

Pages:688–709

Published Online:July 10, 2018

https://doi.org/10.1287/mksc.2018.1090

Online MAP Enforcement: Evidence from a Quasi-Experiment

Pages:710–732

Published Online:June 15, 2018

https://doi.org/10.1287/mksc.2018.1092

Tailored Cheap Talk: The Effects of Privacy Policy on Ad Content and Market Outcomes

Pages:733–752

Published Online:October 18, 2018

https://doi.org/10.1287/mksc.2018.1102

Price Uncertainty and Market Power in Retail Gasoline: The Case of an Italian Highway

Pages:753–770

Published Online:October 23, 2018

https://doi.org/10.1287/mksc.2018.1105

Beyond the Last Touch: Attribution in Online Advertising

Pages:771–792

Published Online:October 22, 2018

https://doi.org/10.1287/mksc.2018.1104

Target the Ego or Target the Group: Evidence from a Randomized Experiment in Proactive Churn Management

Pages:793–811

Published Online:August 28, 2018

https://doi.org/10.1287/mksc.2018.1099

An Empirical Study of National vs. Local Pricing by Chain Stores Under Competition

Pages:812–837

Published Online:October 18, 2018

https://doi.org/10.1287/mksc.2018.1100

Preaching to the Choir: The Chasm Between Top-Ranked Reviewers, Mainstream Customers, and Product Sales

Pages:838–851

Published Online:August 22, 2018

https://doi.org/10.1287/mksc.2018.1101

Focus On Authors

Editorial Board

Free Access
Editorial Board

Pages:ii–ii

Published Online:November 7, 2018

https://doi.org/10.1287/mksc.2018.eb.v37n5

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