Quantity Discounts: Managerial Issues and Research Opportunities

Pages:1–22

Published Online:February 1, 1987

https://doi.org/10.1287/mksc.6.1.1

Free Access
Commentary

Pages:23–23

Published Online:February 1, 1987

https://doi.org/10.1287/mksc.6.1.23

Reply

Pages:24–24

Published Online:February 1, 1987

https://doi.org/10.1287/mksc.6.1.24

A Panel-Data Based Method for Merging Joint Space and Market Response Function Estimation

Pages:25–42

Published Online:February 1, 1987

https://doi.org/10.1287/mksc.6.1.25

Free Access
Commentary

Pages:43–43

Published Online:February 1, 1987

https://doi.org/10.1287/mksc.6.1.43

Free Access
Commentary

Pages:44–45

Published Online:February 1, 1987

https://doi.org/10.1287/mksc.6.1.44

Reply

Pages:46–47

Published Online:February 1, 1987

https://doi.org/10.1287/mksc.6.1.46

A Model of Balanced Choice Behavior

Pages:48–65

Published Online:February 1, 1987

https://doi.org/10.1287/mksc.6.1.48

An Approach to Simultaneous Estimation and Segmentation in Conjoint Analysis

Pages:66–81

Published Online:February 1, 1987

https://doi.org/10.1287/mksc.6.1.66

Free Access
Technical Note—Testing Competitive Market Structures: An Application of Weighted Least Squares Methodology to Brand Switching Data

Pages:82–97

Published Online:February 1, 1987

https://doi.org/10.1287/mksc.6.1.82

Free Access
Comment—Testing the Homogeneity of Segments for Estimating Disaggregate Choice Models

Pages:98–99

Published Online:February 1, 1987

https://doi.org/10.1287/mksc.6.1.98

Reply—A Response to Malhotra's Comment on Testing the Homogeneity of Segments

Pages:100–100

Published Online:February 1, 1987

https://doi.org/10.1287/mksc.6.1.100

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