Research Article

Markets for Product Modification Information

Pages:203–225

Published Online:August 1, 2000

https://doi.org/10.1287/mksc.19.3.203.11801

MOVIEMOD: An Implementable Decision-Support System for Prerelease Market Evaluation of Motion Pictures

Pages:226–243

Published Online:August 1, 2000

https://doi.org/10.1287/mksc.19.3.226.11796

The Impact of Discrete Bidding and Bidder Aggressiveness on Sellers' Strategies in Open English Auctions: Reserves and Covert Shilling

Pages:244–265

Published Online:August 1, 2000

https://doi.org/10.1287/mksc.19.3.244.11798

Accurate Retail Testing of Fashion Merchandise: Methodology and Application

Pages:266–278

Published Online:August 1, 2000

https://doi.org/10.1287/mksc.19.3.266.11800

Parallel Imports: Challenges from Unauthorized Distribution Channels

Pages:279–294

Published Online:August 1, 2000

https://doi.org/10.1287/mksc.19.3.279.11799

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