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Available Issues

April 10, 2013 - May 11, 2026

Available Issues

April 10, 2013 - May 11, 2026

Editorial

Editorial—Acknowledging 2016 Marketing Science Contributions

Pages:327–328

Published Online:May 26, 2017

https://doi.org/10.1287/mksc.2017.1056

Research Articles

Free Access
Motivation of User-Generated Content: Social Connectedness Moderates the Effects of Monetary Rewards

Pages:329–337

Published Online:February 21, 2017

https://doi.org/10.1287/mksc.2016.1022

Preview Abstract
A Dynamic Model of Health Insurance Choices and Healthcare Consumption Decisions

Pages:338–360

Published Online:March 6, 2017

https://doi.org/10.1287/mksc.2016.1021

Preview Abstract
Competition in Corruptible Markets

Pages:361–381

Published Online:March 9, 2017

https://doi.org/10.1287/mksc.2016.1017

Preview Abstract
Promotion Spillovers: Drug Detailing in Combination Therapy

Pages:382–401

Published Online:March 23, 2017

https://doi.org/10.1287/mksc.2016.1014

Preview Abstract
In-Store Advertising by Competitors

Pages:402–425

Published Online:March 24, 2017

https://doi.org/10.1287/mksc.2016.1015

Preview Abstract
Behavioral Price Discrimination in the Presence of Switching Costs

Pages:426–435

Published Online:February 27, 2017

https://doi.org/10.1287/mksc.2016.1024

Preview Abstract
Dyadic Compromise Effect

Pages:436–452

Published Online:March 17, 2017

https://doi.org/10.1287/mksc.2016.1019

Preview Abstract
Robust Dynamic Estimation

Pages:453–467

Published Online:March 9, 2017

https://doi.org/10.1287/mksc.2016.1010

Preview Abstract

Focus On Authors

Focus On Authors

Pages:468–470

Published Online:May 26, 2017

https://doi.org/10.1287/mksc.2017.1049

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