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Available Issues

April 10, 2013 - May 11, 2026

Available Issues

April 10, 2013 - May 11, 2026

Research Article

The Generalized Multinomial Logit Model: Accounting for Scale and Coefficient Heterogeneity

Pages:393–421

Published Online:July 23, 2009

https://doi.org/10.1287/mksc.1090.0508

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Examining Demand Elasticities in Hanemann's Framework: A Theoretical and Empirical Analysis

Pages:422–437

Published Online:September 22, 2009

https://doi.org/10.1287/mksc.1090.0524

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Tunnel Vision: Local Behavioral Influences on Consumer Decisions in Product Search

Pages:438–455

Published Online:September 22, 2009

https://doi.org/10.1287/mksc.1090.0525

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Intra- and Interformat Competition Among Discounters and Supermarkets

Pages:456–473

Published Online:September 22, 2009

https://doi.org/10.1287/mksc.1090.0529

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The Length of Product Line in Distribution Channels

Pages:474–482

Published Online:November 3, 2009

https://doi.org/10.1287/mksc.1090.0533

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Information Acquisition and Sharing in a Vertical Relationship

Pages:483–506

Published Online:December 2, 2009

https://doi.org/10.1287/mksc.1090.0534

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When More Alternatives Lead to Less Choice

Pages:507–524

Published Online:November 3, 2009

https://doi.org/10.1287/mksc.1090.0535

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Modeling the Underreporting Bias in Panel Survey Data

Pages:525–539

Published Online:December 2, 2009

https://doi.org/10.1287/mksc.1090.0536

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Durable Products with Multiple Used Goods Markets: Product Upgrade and Retail Pricing Implications

Pages:540–560

Published Online:December 30, 2009

https://doi.org/10.1287/mksc.1090.0545

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Database Submission

Database Submission—The Evolving Social Network of Marketing Scholars

Pages:561–567

Published Online:December 2, 2009

https://doi.org/10.1287/mksc.1090.0539

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Research Article

Research Note—Prerelease Demand Forecasting for Motion Pictures Using Functional Shape Analysis of Virtual Stock Markets

Pages:568–579

Published Online:December 2, 2009

https://doi.org/10.1287/mksc.1090.0542

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Focus on Authors

Free Access
Focus on Authors

Pages:580–584

Published Online:May 1, 2010

https://doi.org/10.1287/mksc.1100.0573

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