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Editorial
Free Access
Editorial—It's Never Good-bye to Marketing Science
Pages:963–963
Published Online:November 1, 2010
Research Article
Commentary—Bidders' Experience and Learning in Online Auctions: Issues and Implications
Pages:988–993
Published Online:August 11, 2010
Rejoinder—Causes and Implications of Some Bidders Not Conforming to the Sealed-Bid Abstraction
Pages:998–1000
Published Online:August 11, 2010
Estimating Cannibalization Rates for Pioneering Innovations
Pages:1024–1039
Published Online:June 24, 2010
The Economics of Buyer Uncertainty: Advance Selling vs. Probabilistic Selling
Pages:1040–1057
Published Online:June 24, 2010
Optimal Reverse Channel Structure for Consumer Product Returns
Pages:1071–1085
Published Online:June 24, 2010
Customer-Base Analysis in a Discrete-Time Noncontractual Setting
Pages:1086–1108
Published Online:August 11, 2010
The Seeds of Dissolution: Discrepancy and Incoherence in Buyer–Supplier Exchange
Pages:1109–1124
Published Online:June 24, 2010
The Effects of Information Transparency on Suppliers, Manufacturers, and Consumers in Online Markets
Pages:1125–1137
Published Online:July 29, 2010
Converting Pirates Without Cannibalizing Purchasers: The Impact of Digital Distribution on Physical Sales and Internet Piracy
Pages:1138–1151
Published Online:October 20, 2010
Statement from the Editor Regarding
Free Access
Statement from the Editor Regarding “New Perspectives on Customer ‘Death’ Using a Generalization of the Pareto/NBD Model”
Pages:1165–1165
Published Online:November 1, 2010
