Help
Cart
Skip main navigation

Available Issues

April 10, 2013 - May 11, 2026

Available Issues

April 10, 2013 - May 11, 2026

Research Articles

Frontiers: How Support for Black Lives Matter Impacts Consumer Responses on Social Media

Pages:1029–1044

Published Online:August 4, 2022

https://doi.org/10.1287/mksc.2022.1372

Preview Abstract
Free Access
Invited Commentary—“How Support for Black Lives Matter Impacts Consumer Responses on Social Media”

Pages:1045–1052

Published Online:September 22, 2022

https://doi.org/10.1287/mksc.2022.1398

Preview Abstract
Free Access
Rejoinder: Heterogeneous Impact of Brands’ Support for Black Lives Matter on Consumer Responses

Pages:1053–1056

Published Online:October 6, 2022

https://doi.org/10.1287/mksc.2022.1407

Preview Abstract
Price Frictions and the Success of New Products

Pages:1057–1073

Published Online:July 26, 2022

https://doi.org/10.1287/mksc.2022.1367

Preview Abstract
The Value of Descriptive Analytics: Evidence from Online Retailers

Pages:1074–1096

Published Online:March 16, 2022

https://doi.org/10.1287/mksc.2022.1352

Preview Abstract
Superior Knowledge, Price Discrimination, and Customer Inspection

Pages:1097–1117

Published Online:March 17, 2022

https://doi.org/10.1287/mksc.2022.1355

Preview Abstract
Government Policy, Strategic Consumer Behavior, and Spillovers to Retailers: The Case of Demonetization in India

Pages:1118–1144

Published Online:March 23, 2022

https://doi.org/10.1287/mksc.2022.1358

Preview Abstract
Slotting Fees and Price Discrimination in Retail Channels

Pages:1145–1162

Published Online:August 2, 2022

https://doi.org/10.1287/mksc.2022.1373

Preview Abstract
Show and Sell: Studying the Effects of Branded Cigarette Product Placement in TV Shows on Cigarette Sales

Pages:1163–1180

Published Online:April 26, 2022

https://doi.org/10.1287/mksc.2022.1362

Preview Abstract

Focus on Authors

Free Access
Focus on Authors

Pages:1181–1182

Published Online:December 12, 2022

https://doi.org/10.1287/mksc.2022.1410

Editorial Board

Free Access
Editorial Board

Pages:ii–ii

Published Online:December 12, 2022

https://doi.org/10.1287/mksc.2022.eb.v41n6

Previous
Back to Top
Next
INFORMS site uses cookies to store information on your computer. Some are essential to make our site work; Others help us improve the user experience. By using this site, you consent to the placement of these cookies. Please read our Privacy Statement to learn more.
Agree